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The One Show cover
Platinum Tier
Industry Award
annual
$$

The One Show

The One Show, run by The One Club for Creativity, awards the coveted Gold Pencil for the world's best advertising, design, and digital creative work.

by The One Club for Creativity
Global
Marketing
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How to Apply for The One Show

Visit the award website to learn about application requirements and deadlines.

Entry Fee

$400–$1,100 per entry (varies by discipline and deadline)

Categories

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How to Apply

  1. 1
    Review the award categories and eligibility criteria
  2. 2
    Prepare your submission materials and supporting documentation
  3. 3
    Visit the official award website to submit your application

Pro Tips for The One Show

  • Start your application early — The One Show receives thousands of entries, so thoroughness matters.
  • Review past winners in the Winners tab to understand the caliber of work that gets recognized.
  • Budget for the entry fee ($400–$1,100 per entry (varies by discipline and deadline)). Some categories may have different rates.
  • Prepare high-quality supporting materials: case studies, metrics, testimonials, and visuals.
  • Focus your submission on demonstrating measurable impact.

Track This Application

Add to your tracker to monitor deadlines and stay organized.