The One Show is a annual industry award recognizing excellence in Marketing. Organized by The One Club for Creativity, it covers the Global region. Established in 1973.
The One Show has been awarding its iconic Pencils since 1973 and is run by the non-profit One Club for Creativity. Disciplines cover advertising, interactive, design, branded entertainment, PR, health, and cultural-driver work, judged by international panels of senior creatives.
Gold, Silver, and Bronze Pencils feed the One Show's global creative rankings, and proceeds support the One Club's education, diversity, and professional-development programs — including Young Ones for students.
For creatives, a One Show Pencil sits alongside a Cannes Lion and a D&AD Pencil as one of the three credentials that follow you for a career.